By the time many organizations reach this stage of fundraising planning, they’ve already done a lot of hard work. Goals have been set. Activities have been chosen. Roles have been assigned. Now comes the step that turns effort into clarity: tracking progress and measuring success. For staff members, this step can feel intimidating—or even unnecessary—especially…

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In our last newsletter, we focused on the importance of setting SMART fundraising goals — clear, measurable, and grounded in reality. That step is essential, but it’s only part of the work. Once you know what you need to raise, the next (and often trickier) question is, “How are we actually going to raise it?”…

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Goal: Understand what worked, what didn’t, and where to focus your energy in 2026. 1. Gather All Relevant Data 💗 Collect the full picture before analyzing. 2. Create a Master List of Fundraising Activities 💗 Looking at the information you gathered, document everything that brought in revenue the previous year. List each activity separately so…

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Last week we looked at when you should begin to craft your fundraising plan, this week we look at how – its components. You don’t need fancy software or an army of consultants (though they can help 🙂). Many successful nonprofits start with a simple document or spreadsheet. At minimum, your plan should answer these…

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By Kia Chatmon, Heart for the Community Even before I established Heart for the Community, I used to tell my clients — fundraising is a lot like dating. You put yourself out there, try to make a good impression, and hope someone sees your value enough to invest in a long-term relationship. But just like…

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